1. Critical Tracking Accuracy:

• Accurate tracking of ads is crucial for identifying the most profitable campaigns.
• WeTracked.io can boost tracking accuracy up to 90%, compared to the 20-30% accuracy typical with basic tools like Google Tag Manager.

2. Setup Guide:

• Account Creation: Begin by creating a WeTracked.io account and linking it with your Shopify store.
•  Google Ads Integration: Integrate WeTracked.io with Google Ads by setting up conversion actions like purchase, add to cart, and page views.
• Pixel Setup: Implement the necessary tracking pixels in your Google Ads account for accurate data collection.
• Collaboration Request: Approve the WeTracked.io team’s access to your Shopify store for seamless integration.

3. Benefits:

• Enhanced Data Accuracy: Helps in precisely tracking user actions, leading to better ad targeting and budget allocation.
• Optimized Campaigns: Use the detailed data to refine ad strategies, targeting high-converting audience segments.

Conclusion:

Using WeTracked.io, e-commerce businesses can significantly enhance their ad performance and profitability. The tool provides detailed insights, helping businesses track their customer journey from initial interest to final purchase. This detailed tracking allows for more efficient budget allocation and improved return on ad spend (ROAS).

This summary highlights the critical aspects of using WeTracked.io for optimizing Google Ads campaigns, ensuring maximum profitability and efficient ad spend.