Hey there, it’s Robin from Robtronic Media, and today I’m excited to share a recent success story from one of our clients in the fashion industry in Sweden. Let’s dive in!

Current Results (27 Aug – 8 Nov):
We’re in the process of scaling our client to €100K/month while maintaining a ROAS of 400%. Currently, we’re at 400 orders with an impressive ROAS of 395%. Testing different products and variants is still underway as we optimize for maximum profit.

Before Situation:
Our client hadn’t run Google Ads before, with Meta being their primary platform. While they had a proof of concept on Meta, the challenge was to capture traffic that didn’t convert there and bring it to Google Ads.

Our Approach:

• Connecting Tracking: Ensured accurate sales attribution.
• Ad Copies: Crafted compelling copies that converted.
• Google Merchant Center: Approved and synced products for Sweden.
• Slack Channels: Onboarded the client for seamless communication.
• Data Sync: Connected WooCommerce, Google Analytics 4, and Merchant Center.

Effective Communication:
Our proactive communication via Slack channels keeps our client informed without the need to constantly check the Google Ads dashboard. It’s a personalized approach that aligns with our ‘Done for You’ framework.

Our ‘Done for You’ Framework:

• Cold Traffic Strategy: Google search, shopping, and YouTube campaigns.
• Warm Traffic Campaigns: Targeted brand names and competitors.
• Hot Traffic: Omni-channel remarketing capturing all website traffic.
• Prepping for Black Friday: Sales campaigns ready to maximize the shopping frenzy.

Upcoming Plans:
As we gear up for Black Friday and Cyber Monday, our focus is on strategic sales campaigns to make the most of this peak shopping period.

Ready for Google Ads Success?
If you’re ready to achieve results like these, click the button below to schedule a call.