Explore our Case Study Shopify Art Store for insights on a successful collaboration with an art e-commerce brand in the Netherlands and Belgium. The store faced challenges due to reliance on Meta Ads, which resulted in unstable sales and missed opportunities. With no prior Google Ads experience, the client’s conversion rate was only 2.7%, leaving 97.3% of potential buyers untapped.

Our Strategy:

• We integrated their Shopify store with Google Analytics 4, ensuring product approval in Google Merchant Center.
• Implemented targeted Google Ads campaigns across Search, Shopping, and YouTube to attract cold, warm, and hot traffic.
• Crafted compelling ad copy, aligned with strategic product positioning.
• Maintained clear communication through Slack, keeping the client informed without the need for them to manage Google Ads directly.

Results:

• The client achieved a remarkable 595% ROAS, transforming a €1,500 ad spend into over €6,000 in revenue.
• This consistent performance prepared them for key events like Black Friday and Cyber Monday.

Ongoing Optimization:

• Continuous testing, optimization, and scaling of campaigns to ensure long-term success.
• Focused on maximizing returns and preparing for future promotions, including seasonal and event-based marketing strategies to capture more market share.

Are you ready to achieve similar results? Click the link below to schedule a call with Robin and explore how Robtronic Media can help you reach your e-commerce goals using Google Ads. Let’s collaborate to drive your business forward, unlock new growth opportunities, and elevate your brand!