In this video about Google Merchant Center Feedlabel, we will guide you through the steps of creating a new primary feed in your Google Merchant Center. One important step is adding the feed label. Although this step is now optional and displayed as an ‘advanced’ option, it is crucial. If you don’t fill out any value, Google will put a ‘-’ in the field. This can cause problems; for example, if the feed label in the Merchant Center is different from the one in your campaigns, there will be no products in your campaign. So, make sure to add the appropriate feed label values when creating a new primary feed.